GENOA JEANS

GENOA JEANS

I would like to point out the event that will be held from today until September 6: Genoa Jeans, a multifaceted and ambitious project that inaugurates the street of jeans.

Such an initiative could only take place in Genoa, the city that gave the name and origin to the most widespread and universal garment of all.

Genes blue.

Since we don’t pay attention to De Nimes, right? And not to bring out the usual rivalry with cousins from beyond the Alps … 

Curious to know what this “street of jeans” which is defined as the future Genoese Carnaby Street consists of, I found myself thinking about how jeans have changed from the first pair worn as a child to today.

So I tried to retrace the transformation of the models:
50s, Marylin, a myth

60s: B. B. embodies freedom

the symbolic image of the 70s is unquestionably represented by the flared jeans

that in the 80s tighten at the bottom and here there is not the slightest doubt: King Giorgio‘s high-waisted jeans. 
But I, who couldn’t afford them, loved the curled balloon version or alternatively with the basque.

ups and then downs? In the 90s the must was wide and long up to trample them …

in the 2000s life was lowered … until it almost disappeared

2010s we go back but the centimeters recovered disappear in width: skinny version

And now? Would you go on with quoting?
How many pairs do you own? How often do you wear jeans? Do you find that they can be suitable for all occasions?

Does your job include the possibility of wearing a pair of jeans or do you have a dress code? I think, for example, of when they were banned by Bush for White House collaborators.

Can you find them totally personal? I ask this because I find it singular even just the fact that there is a debate reported by the New York Times  according to which base FBI investigation on the uniqueness of the denim fabric worn by suspected criminals, since each pair has a unique wear pattern impossible to replicate in a completely identical way.

By the way, this is where the 501 was presented to us in a stone washed version.

But too much water has passed under the bridge so today the trend is directed towards those who instead promote eco-friendely behaviors such as Howies, Monkee Genes or even Mud Jeans which rents them for a monthly leasing fee that can last 12 months after which jeans are yours.

What do you think about?

MEMORY OF WATER

MEMORY OF WATER

If vibration is energy, than resonance is the reverberation of energy, and resonance is thus capable of relaying energy.”

These words of Masaru Emoto contain the essence of his studies on the memory of water.

Did you already know this theory?
When Massimo told me about it, I was literally enchanted.

Music, as I have already written, for me is energy and constitutes an essential component.

Even water is a a very important element that in my case takes the form of the link with the sea.

But how do they combine?

Masaru Emoto undertook extensive research of water around the planet, not so much as a scientific researcher, but more from the perspective of an original thinker. At length, he realized that it was in the frozen crystal form, that water showed us its true nature.

How? By freezing water samples previously exposed to music of various kinds and subsequently observing the crystals.

It even sounds like a fairy tale right?
It strikes with all the delicacy of the Japanese universe and their attitude, which I sincerely envy.

Listening to this interview I have been impressed by some passages, for example when he declares: “I feel I have a lot in common with Don Quixote.”

Or when he speaks of Japanese spiritual tradition and HADO: literally the crest of the wave, which represents precisely the energetic vibration that is transformed into the memory of water.

Wonderful.

However, I must also say that personally, considering Japan and water, my thoughts cannot help but run on the dramatic situation in Fukushima  and the imminent running out of time left for the tanks.

Also for this reason, Dr. Emoto’s intent to dedicate himself to children, who do not have the negative imprinting of adults, is even more precious through his Peace Project.

How to blame him?

And it seems we can not be wrong even with regard to his studies on which a double-blind test was carried out to reconfirm.

What do you think about it?

On the emotional wave of this way of music materializing into crystals, I then found myself reflecting on another wonderful moment in which music impresses the memory: pregnancy.

In this regard, I would be SO happy if someone wanted to tell me their experience.

I have always made our son listen to music: before he was born and also after. On the type of music, perhaps I was not very orthodox …

In this regard, I found Dr. Alexandra Lamont‘s thesis: senior lecturer in music psychology at Keele University, according to which children can remember things from the uterus much longer than we thought.

The University of Leicester research study reported by NewScientist explains that:

Psychologist Alexandra Lamont found that year-old babies still recognised and had a preference for musical pieces that were played to them before being born. Previous studies have only shown babies being familiar with pre-birth experiences when they were a few days old.
Lamont had thought the children might develop a taste for the style of music played by their mothers, but this was not true. Instead, she was surprised to find that the babies could discriminate and remember individual songs.

By Alexandra Lamont I also found a World Café participatory discussion “coincidences? I do not think so …”

A part from jokes, what music would you like to crystallize in your memory?

SOLSTICES COMARI AND TAROTS

SOLSTICES COMARI AND TAROTS

itsIn recent days I have crossed various thoughts, starting from Gabriella‘s post on the Water of San Giovanni but also on the rite of fire to become comari, not in the sense that I had so far given to this word.

Therefore, water and fire.
Water and fire that according to Cicero “are not of more universal use than friendship.”
Water and fire, two of the four elements of life.

The water and the fire that the druids define Litha that is the light of the shore because the fire, or rather the sun, which has reached the zenith and has reached its maximum point, plunges into the waters, on the beach, at the meeting point between land and sea.

Of the summer solstice, which Alidada explained masterfully in her Uno spicchio di cielo, I fell in love many years ago reading Sarum by Edward Rutherfurd who, starting from the ice age, sees the birth of Stonehenge which in my imagination goes far beyond the status of “ringing rocks” for example, and is covered in mystery with that aftertaste of legend that I love.

But returning to Litha, I would like to resume a little the concept of Samhain: moment in which the veil between the two worlds is thinner, but moving the contrast between “above and below” just like a celebration of the opposite, which of course I love. It is no coincidence that Litha is also defined as a day out of time.

In this reversal, it is as if the elements of fire and water overturn their roles in a magical union.
A suggestive image representing this magic is realized in the floating candles.

Fire, water.
Bonfire and dew.
Waves and fires.

This is how Shakespeare in his A Midsummer Night’s Dream describes the reply of a fairy:
Over hill, over dale,
Thorough bush, thorough brier,
Over park, over pale,
Thorough flood, thorough fire.
I do wander everywhere
Swifter than the moon’s sphere.
And I serve the fairy queen
To dew her orbs upon the green.

Fire, water.
Sun and moon.

And then I remembered the advice QueenFaee Studio gave me in the comments here where sun and moon draw inspiration from the Visconti Sforza tarot cards, just to point out the curious coincidences, and my connection with the land …

This short film by Garrone for Dior enchants like the magical floating of the stars under the marvelous vault of the Tuscan castle of Sammezzano which, exactly as if inverted upside down, leads them to float in the water of the fountain.

Maria Grazia Chiuri wanted to give a reinterpretation of the tarot cards by transporting them into a fairy-tale but also an artistic dimension, in which the precious embroideries and the refined textures of the fabrics give life to works of art: living paintings, which not only allow themselves to be observed, but drag on a journey in search of answers.

The first dress, among other things, struck me: leaves on lace, a sort of mixture of fashion and nature that not by chance I immediately found magical, and that made me think in particular of the tree in the photo under the title, with its dress of ivy, because Nature dresses wonderfully.

But perhaps my absolute favorite is Le Pendu.

At this point you will tell me “but what does all this have to do with it”

In reality, by crossing traditions, legends and fairytale atmospheres, I would like to interpret this summer as a series of cards that can offer a reading key that allows the re-appropriation of the magic of feeling aligned with the sun, ready to welcome the light.

And you?
What do you see or predict in your cards?
Water, fire, or what else?

PS: in the comments the Keep Calm version of Le Fou … or an upside-down creature who wants to be a comare, who is not silent like a cicada, who accumulates like an ant and who knows how to be heavy as a stone, but also loooong more “suspended” than Stonehenge laughing

LOOOP

LOOOP

The word gets longer with an extra O, while the continuous loop gets shorter.

Hennes & Mauritz AB: the popular Swedish clothing chain known as H&M introduces a machine for recycling used clothes directly in one of its shops open to the public, and more precisely in Stockholm.

In 2017 the Swedish government reformed the tax system so that people could get cheaper repairs on used items, and Swedish clothing giant H&M operates a recycling scheme where customers get a discount upon handing in old clothes.

Meanwhile, researchers are working on finding new clothing materials that are less damaging to the environment.

Returning to Looop, the technology was developed by HRITA: Hong Kong Research Institute of Textiles and Apparel and will be visible in Stockholm’s Drottninggatan Store on October 12.

For 150 Swedish kronor, that is just under 15 euros or just 100 (about 10 euros) for those who are enrolled in the loyalty program, it will be possible to directly witness the transformation of the old garment into a new garment.

The process is divided into 8 phases:

  1. cleaning

  2. shredding

  3. filtering

  4. carding

  5. drawing

  6. spinning

  7. twisting

  8. knitting

It does not involve the use of water or chemical dyes, however, it is necessary to add a yarn of “sustainable origin” to strengthen the fibers obtained from the old shredded dress.

What do you think about it?

WATER IS BEING DEPLETED MANY, MANY TIMES FASTER THAN NATURE CAN REPLENISH IT. Maude Barlow

WATER IS BEING DEPLETED MANY, MANY TIMES FASTER THAN NATURE CAN REPLENISH IT. Maude Barlow

Water is an essential good for life itself.
Among the countless uses, water is also used for our coffee 🙂
If I asked you to describe what water is for you, what would you answer? What is the first word that comes to your mind?
The vocabulary defines it a chemical compound in its three states of aggregation, DIFFUSED IN NATURE.
For me, immediate association is a “precious asset”.
What I wasn’t thinking about was the vision as an economic good: commodity.
And while here in Italy the various governments follow one another with the more or less common denominator of circumventing the outcome of the referendum according to which we would have voted not to privatize it, there are parts of the world where water is subject to market prices.
Yes, as on the stock exchange, precisely with the price fluctuating even according to the weather forecast.
Can the need for water be considered a market demand? According to an increasing number of investors, without any doubt.
This speculation started quietly over fifteen years ago and provides for a division of the water into quotas: a part for the needs of the urban centers, a part for agriculture divided in proportion to the properties, and a part for the environment, for good peace of ecologists.
All this is happening for example in Australia, where as we know there are large desert areas and very hot temperature.
At the beginning, farmers were given the mirage of the option of being able to sell part of their water, if in excess, and make a profit.
But an analyst is not needed to consider that water gradually decreases from year to year.
And when does the quota allocated end?
Simple: you can buy more water.
But obviously the price will have gone up.
However, the “rising” figure, which is constantly exponentially increasing, attracts speculators is another: the total population.
More people means more water needed, not only for the needs: also for the production of food.
All this leads to a consideration: if the oil was called black gold, the water for many is already “Blue Gold”.
In the title I quoted Maude Barlow: born in 1947 in the campaign to make water recognized as a human right, to conclude, on the other hand, I would like to draw inspiration from Thomas Fuller’s phrase:
We never know the worth of water till the well is dry.
Maybe allow me to update it: we don’t know the value of water until it becomes a commodity.

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